Short Client Project - The final logo design

This is my final design for the logo that I have created using Adobe Photoshop. I made some changes to my previous sketched logo's as i wasn't too happy with them. The sketched logos that I drawn were too over crowded, therefore I kept this simple and tidy. The colours that i said i was going to use in my plan are still kept the same, yellow and black.

Personal Research Project - My Research Question

For this Personal Research Project, I was particularly interested in the area of web design and my ideas were focused on how web sites are design today for the disabled. Are they accessible for the disabled? I plan to investigate whether the disabled today are still being affected by lack of accessibility to the web and should rules be put in place that is applicable to all Websites? I will choose a well known website and research into detail what are the accessibility barriers that are preventing disabled people from using the website. I have chosen to research upon this topic as many web designers are forgetting to follow the guidelines of designing a simple standard Web Accessibility Web site.


My research question: Are the disabled being affected by the lack of accessibility to the web and should rules be put in place that is applicable to all Websites.

The first artefact that I will produce is a bad example of a non accessible website and a good example of a website. I will have this evaluated by a user or use an analysing web accessibility tool to check the two websites to see if it is accessible or not.

Short Client Project - logo, web banner, microsite ideas

The purpose of my website is to inform people potential “DANGERS” of insect bites, the kind of diseases that they can catch and how they can avoid it. I wanted a hard hit danger symbol that people can recognise when they see it.

Below is a danger/hazard sign template which is recognised by most people. I can use this template to symbolise the dangers of Insect Transmitted Diseases but have a black sillhouette of a bug inside the triangle and place a title on the right hand side or below.

Logo Sketches

Here is a rough sketch of how my logo could possibly look. There could be changes when I make the final design using Photoshop. It could work effectively because the purpose is to send the message out to tourists about the DANGER’s of insect bites. I asked a number of people to evaluate my logo and they immediately recognised the DANGER symbol and they agreed that this is an effective way to communicate the message.

Web banner Sketches - Story Board

My Standard web banner size will be 468 x 60 (changes could be made later)

1) Here shows a bug > walking on a skin.

2) The bug is drilling a hole into the skin.

3) It’s half way into the skin.

4) Bug has finished drilling. Diseased has been transmitted. The bug walks off.

5) Disease begins to spread.

6)The disease spreads even more.

My Microsite Ideas

I will use CSS and HTML to produce the final outcome of my microsite. For the template, the colours I will use are yellow and black. Which is the original colours from the hazard sign logo. But I will also include the red colour to symbolize the dangers of death. These colours will be part of the brand identity and used consistently throughout my website.
I will use Adobe Photoshop to create images, such as my web banner sketches. Macromedia Flash will help me activate the actual web banner, this will then be linked to the microsite.

Starting my Short Client Project - my ideas

Why I chose the Web Category


I’m particularly interested in the area of web design and I believe selecting this category will help me to develop my knowledge in web design further a field. Therefore for this Short Client Project, I will be creating a flashy web banner and a microsite based on the theme ‘Insect Repellent’. Many people would search the internet for information as it is the most efficient way, rather than going through the library or searching for the relevant leaflets.

My Chosen Campaign

My choice is to work on the charity campaign. In my microsite/website, there will be information on the DANGERS and High Risks of insect transmitted diseases that tourists are not aware of when they travel abroad. I will explain how Insect Repellent spray can save them from Malaria and other insect borne diseases.


My Inspiration

“Jungle Formula” was my first inspiration to my ideas. Their slogan “the product you have been itching for” and logo is very catchy and memorable. It immediately catches audience attention. The information that they have provided on their website, is very informative and helpful. It warns tourists the potential dangers of fatal diseases. By simply using Insect Repellent spray, they can reduce the risks of any type of diseases.